DECORATE WITH LIGHTS

Franchise Information

Analyzed filing: SD · File #291929

FDD issued: Apr 8, 2026

FDD Issued: Apr 8, 2026

Extracted: Jul 16, 2026

Analyzed

Franchisor Details

Name: DWL Corp.

Parent: FS PEP Holdco, LLC

Address: 761 W. 1200 N., Ste 300, Springville, UT 84663

Phone: (855) 550-0900

Website: www.decoratewithlights.com

Franchising Since: 2016

Industry & Qualifications

Industry

Home Services

Franchise Fee

$7,500 - $10,000

Royalty

8.0%

Ad Fund: 2.0%

Total Investment

$36K - $70K

Initial Term

5 years

Renewable

Outlet Information

Total Outlets (2025)

128

Franchised

105

Company-Owned

Opened (Last Year)

Closed (Last Year)

-5

Churn Breakdown (Last Year)

Terminations

Non-Renewals

Ceased Ops

Transfers

Reacquired

Exclusive Territory

Yes

Each territory contains approximately 50,000 single-family homes with an annual...

Item 19 (Financial Performance)

Disclosed

AUV of $56,614 reflects the 2024 average revenue for 9 existing franchised entit...

Financial Performance (Item 19)

Avg Unit Volume (through Dec 2024)

$56,614

Median

$31,934

Highest

$136,326

Sample Size

9 units

Legal History

Litigation: None

Bankruptcy: None

Number	File name	Source State	Filing Date	Actions
2031229616	MN_36140-202604-05_dwl-corp..pdf Alternate source copy · newest filing	MN	May 18, 2026	Restricted
291929	591457_Franchise__Decorate_With_Lights_EFDID__5_South Dakota_291929.pdf Canonical 2026 analysis	SD	Apr 8, 2026 FDD issue date	Restricted

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