Mrs. Fields

Franchise Information

Analyzed filing: MN · File #1101861020

Filed: Jul 8, 2026

FDD Issued: Jun 11, 2026

Extracted: Oct 7, 2026

Needs review item20 redline unresolved

Franchisor Details

Name: Mrs. Fields Franchising, LLC

Parent: Mrs. Fields Franchising Holdco, LLC

Address: 430 Park Avenue, Floor 16, New York, New York 10022

Phone: (801) 412-8890

Website: https://www.mrsfields.com/franchise/

Franchising Since: 2004

Industry & Qualifications

Industry

Food & Beverage

Veteran Discount

28.6%

Multi-Unit Discount

64.3%

Franchise Fee

$35,000

Royalty

6.0%

Ad Fund: 3.0%

Total Investment

$187K - $494K

Initial Term

10 years

Renewable

Outlet Information

Total Outlets (2025)

Franchised

Opened (Last Year)

Closed (Last Year)

-20

Churn Breakdown (Last Year)

Terminations

Non-Renewals

Ceased Ops

Transfers

Reacquired

Item 19 (Financial Performance)

Disclosed

Data set is 7567 traditional franchised Stores and Kiosks (6961 Stores, 6 Kiosks...

Financial Performance (Item 19)

Avg Unit Volume (through Dec 2025)

$365,166

Median

$326,760

Top 25% Avg

$637,554

Bottom 25% Avg

$174,167

Highest

$870,824

Lowest

$85,561

% Achieving Avg

49.0%

Sample Size

7,567 units

Legal History

Litigation: None

Bankruptcy: None

View filing:

Number	File name	Source State	Filing Date	Actions
1101861020	MN_36878-202606-06_mrs.-fields-franchising,-llc.pdf Canonical 2026 analysis · needs review · newest filing	MN	Jul 8, 2026	Restricted
1380208097	MN_36878-202606-09_mrs.-fields-franchising,-llc.pdf Alternate source copy	MN	Jul 8, 2026	Restricted
255701477	MN_33983-202504-05_mrs.-fields-franchising,-llc.pdf Alternate source copy	MN	Jun 11, 2025	Restricted
172635898	MN_33983-202504-06_mrs.-fields-franchising,-llc.pdf Alternate source copy	MN	Jun 11, 2025	Restricted
240755	478053_Franchise__Mrs__Fields_EFDID__478053_Maryland_240755.pdf Alternate source copy	MD	Apr 30, 2025 FDD issue date	Restricted
223230	478053_Franchise__Mrs__Fields_EFDID__478053_Rhode Island_223230.pdf Canonical 2025 analysis	RI	Apr 30, 2025 FDD issue date	Restricted
222706	478053_Franchise__Mrs__Fields_EFDID__478053_North Dakota_222706.pdf Alternate source copy	ND	Apr 30, 2025 FDD issue date	Restricted
227867	478053_Franchise__Mrs__Fields_EFDID__478053_South Dakota_227867.pdf Alternate source copy	SD	Apr 30, 2025 FDD issue date	Restricted
638975	638975_mrs--fields-franchising--llc.pdf Alternate source copy	WI	Apr 30, 2025 FDD issue date	Restricted
158397876	MN_32610-202411-06_mrs.-fields-franchising,-llc.pdf Canonical 2024 analysis	MN	Dec 17, 2024	Restricted
1389285670	MN_32610-202411-08_mrs.-fields-franchising,-llc.pdf Alternate source copy	MN	Dec 17, 2024	Restricted
243793	478053_Franchise__Mrs__Fields_EFDID__478053_Virginia_243793.pdf Alternate source copy	VA	Nov 12, 2024 FDD issue date	Restricted
193302	478053_Franchise__Mrs__Fields_EFDID__478053_North Dakota_193302.pdf Alternate source copy	ND	Nov 12, 2024 FDD issue date	Restricted
194521	478053_Franchise__Mrs__Fields_EFDID__478053_South Dakota_194521.pdf Alternate source copy	SD	Nov 12, 2024 FDD issue date	Restricted
637503	637503_mrs--fields-franchising--llc.pdf Alternate source copy	WI	Nov 12, 2024 FDD issue date	Restricted
67778	478053_Franchise__Mrs__Fields_EFDID__478053_Virginia_67778.pdf Alternate source copy	VA	Mar 15, 2023 FDD issue date	Restricted
76295	478053_Franchise__Mrs__Fields_EFDID__478053_New York_76295.pdf Alternate source copy	NY	Mar 15, 2023 FDD issue date	Restricted
118165	478053_Franchise__Mrs__Fields_EFDID__478053_Maryland_118165.pdf Canonical 2023 analysis	MD	Mar 15, 2023 FDD issue date	Restricted
11294	404074_Franchise__Mrs__Fields_Cookie_Store_EFDI_Virginia_11294.pdf Canonical 2021 analysis	VA	Nov 4, 2021 FDD issue date	Restricted

Showing 1–19 of 19 files.