TRUE SOCIETY

Franchise Information

Analyzed filing: VA · File #159725

FDD issued: Apr 26, 2024

FDD Issued: Apr 26, 2024

Extracted: May 1, 2026

Analyzed

Franchisor Details

Name: True Society USA Inc.

Parent: True Society AG (Switzerland)

Address: 15500 W 113th Street, Lenexa, KS 66219

Phone: (913) 374 0278

Website: www.truesociety.com

Franchising Since: 2021

Industry & Qualifications

Industry

Retail

Franchise Fee

$0 - $30,000

Royalty

3.0%

Ad Fund: 4.0%

Total Investment

$510K - $808K

Outlet Information

Total Outlets

Franchised

Company-Owned

Opened (Last Year)

Closed (Last Year)

-0

Churn Breakdown (Last Year)

Terminations

Non-Renewals

Ceased Ops

Transfers

Reacquired

Item 19 (Financial Performance)

Disclosed

Data from 4 franchised stores open Jan 1, 2023 to Dec 31, 2023. Total sales aver...

Financial Performance (Item 19)

Avg Unit Volume

$1,809,733

Median

$1,975,549

Highest

$2,128,813

Lowest

$1,159,020

Sample Size

4 units

Unit Economics

Gross Margin

63.1%

Legal History

Litigation: None

Bankruptcy: None

Number	File name	Source State	Filing Date	Actions
189175	518196_Franchise__TRUE_SOCIETY__2024_Franchise__California_189175.pdf Alternate source copy · newest filing	CA	Apr 26, 2024 FDD issue date	Restricted
159725	482488_Franchise__TRUE_SOCIETY__2024_Franchise__Virginia_159725.pdf Canonical 2024 analysis	VA	Apr 26, 2024 FDD issue date	Restricted
77806	482488_Franchise__TRUE_SOCIETY__2024_Franchise__Virginia_77806.pdf Alternate source copy	VA	Apr 26, 2023 FDD issue date	Restricted
75844	482488_Franchise__TRUE_SOCIETY__2024_Franchise__California_75844.pdf Canonical 2023 analysis	CA	Apr 26, 2023 FDD issue date	Restricted
27134	442492_Franchise__True_Society_EFDID__442492_California_27134.pdf Canonical 2022 analysis	CA	Apr 27, 2022 FDD issue date	Restricted

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